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Use RSS feeds and free social media to deliver business updates
Working Title Media’s RSS feed functionality (really simple syndication) enables you to constantly update the content of your emails by including your latest:
Offer / Promotion
Press release / News
“tweet”
in the banner and /or signature of your business emails. In doing so you constantly refresh the content of your emails and keep your email recipients engaged. What’s even better is that both RSS feeds and twitter are absolutely free and can be effectively leveraged as a business tools by Working Title Media.
How it works
Every time your email passes through the Working Title Media's network server, the latest story posted on your website is automatically pulled into a pre-defined section of your email branding. When you decide which RSS feed you want to be used and how many characters you want to be displayed, a rule is set up against your company profile and all subsequent emails will include the feed.
RSS feeds – simple, useful and engaging |
